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I choose to associate my business with RE/MAX® because RE/MAX® REALTORSĀ® gives me the best support in the real estate industry to help me locate buyers and get my listings sold.


RE/MAX® budgets an unprecedented $60 million dollars a year to advertise on national television programs. This ad campaign generates 15 billion annual advertising impressions, which gives RE/MAX® a 53% U.S National TV Share of Voice. This is more television advertising than Coldwell Banker, Century 21, and ERA combined.

(Source: Nielsen Monitor-Plus, First Quarter 2008, Adults 25-54, Unequivalized.)

UNPARALLELED INTERNET PRESENCE is the largest real estate company website in the world. It attracts 24 million unique visitors. Home buyers can see all nationwide real estate listings (not just RE/MAX® listings) at

Statistics show 90% of consumers start their home search on the internet. And the LeadStreet program at RE/MAX® helps me convert web site visitors into closed sales.


The RE/MAX® hot-air balloon is the most instantly-identified real estate logo in the world.


RE/MAX® advertises on coast-to-coast syndicated radio and on billboards dotting the most heavily traveled freeways in Texas. RE/MAX® has more traditional advertising than all competitors. Other brokerages may talk about supporting their agents, but RE/MAX® doesn't just talk about support, it spends money on support. RE/MAX® advertising dollars make my services more valuable to you.


One million new Texas residents and home buyers arrive in Texas every year. RE/MAX® is active in 65 countries and RE/MAX® has Premiere Market Presence in most major cities across the United States. This means relocating home buyers trust RE/MAX® agents in Dallas to deliver market-leading service. Why? Because RE/MAX® agents were known for providing market-leading service in their city of origin.

Experience, Education, Productivity

I like to be associated with the best people in my industry. RE/MAX® agents lead the real estate industry in experience, productivity, and in advanced professional designations. That demonstrates excellence by a wide margin.

Community Involvement

RE/MAX® gives back to the community both at the national level and at the local level:

RE/MAX® has donated over $85 million to Children's Miracle Network, the nonprofit children's hospital alliance.
RE/MAX® is the national sponsor of the Susan G. Komen Foundation.
RE/MAX® is the national sponsor of Little League Baseball & Softball.
RE/MAX® is the national sponsor for Sentinels of Freedom and Happy Hill Farm Academy.

Ask For A Comparison

When interviewing other real estate agents, be sure to ask them how their company compares with RE/MAX®.

Does their company utilize national TV, radio and billboard advertising to drive business to them?
Does their company maintain a web site that draws more than 24 million unique visitors to browse their listings?
Does their company web site show all available listings by all brokers, or does it only show the listings of that company?
Does their company have dominant market share in cities from coast to coast.
Does their company support community and charitable organizations at the national and local levels?

RE/MAX® Gives Your Home The Maximum Amount Of Exposure To The Greatest Number Of Potential Buyers

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The ideas and opinions expressed here are Ken Lampton's ideas, and are not necessarily those of his Broker or of RE/MAX International, Inc. The information on this website should not be construed as a recommendation for any course of action regarding financial or legal matters.

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